Twitter is a powerful force in the world of social media and I’m going to reveal to you a Top Secret Strategy on how to Use Twitter for Marketing your own product, business, or service online.
One of my biggest tip for using social media for marketing purposes is that you have to make it conversational!
Unlike Google where people are searching for something to buy and expecting to be sold to, twitter marketing is much different. You must understand that people are there to chat and socialize and you have to fit you message into what they are talking about to have success.
So one huge tactic for marketing on twitter is to see what others are talking about and give them a conversational answer to their problem with a link to your solution site. For example: If you are trying to sell a diet product look for people who are talking about being fat and reply to their tweet saying something along the lines of, “I just lost 15 pounds for the summer by simply taking… LINK HERE.
I use a link shortener called Su.pr to shorten and post my links on twitter. Just look up Su.pr on google and you will find it. Best of all is this tool is free to use and tracks your clicks. Powerful and free!
A powerful way to monetize this traffic and have great success with this free traffic is to send people to a blog where the conversation is continued and offer a review or soft sell within the blog. A blog is a fantastic tool to foster relationships, build trust, and then sell after you have continued the conversation.
I want to caution you that on social media sites you must provide value and be conversational! Direct response hard sales like you put on social sites just doesn’t cut it. It is a whole different platform and you have to respect that.
People hate spam and it won’t get you anywhere! On the other hand, if you offer value and solutions to their problems, they will love you and re-tweet your tweet! When people re-tweet your link it is powerful because it is like getting a referral from them.
We all know how powerful referrals are in any sales situation and re-tweets will go out to all of their followers on twitter so this can be a powerful tactic for using this tool for marketing!
There is a powerful strategy of replying to tweets using @theirusername and then giving your solution. This replies to people and they will click on personal tweets!
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